Live news from Natural and Organic Products Expo West 2016 - The Rooballs were a hit at the opening show, the Fresh Ideas Market! No, you didn’t read it wrong, it is balls, but not bars, an innovation presented by the team behind the Roobar energy bars.
Our colleague Georgi reports everyone went crazy for Mango, Matcha and Guarana. Don’t wait up until the last day, come visit us at stand 8412, we are getting signals there won’t be any balls left to try!
So what is it all about?
We decided to get out of our comfort zone and create a completely new concept, yet, staying true to our founding principles. Always passionate about real and simple food, we created organic & raw energy balls +probiotic, with tonic herbs to help get you in the right mood. Share your mood with 6 vibrant and delicious tastes. Get a Rooball Ginseng & Kale for your lunch cravings, or a sweet cherry bomb of Cherry & Acerola to satisfy you sweet yearnings. Keep calm with Ashwaganda & Mango or wake up with Coconut & Guarana. Stay fit and green with Choc Chip & Matcha, boost your mind with Cacao & Maca. It’s as simple as that.
The Rooballs are organic and raw, and they are beneficial for the digestion system, because of the added probiotic and high content of dietary fiber. They are all with a plant source of protein, non GMO and with no trans fats. The series is great for vegans, people on Kosher or Paleo diet, and it is gluten free.